A significant portion of my work involved developing and maintaining web projects for clients and internal tools for the agency. My responsibilities included:
Creating and customizing websites using WordPress, ensuring user-friendly interfaces and responsive designs.
Building more complex, tailored solutions with Laravel for backend systems and Node.js for dynamic, scalable web applications.
Integrating APIs and third-party services to enhance functionality and improve user experiences.
Developing internal tools to optimize workflows, streamline project management, and enhance productivity within the agency.
Online Marketing and Social Media
Beyond development, I was actively involved in online marketing and social media management. I created targeted campaigns to boost client visibility and engagement across various platforms. My work included:
Designing and implementing paid advertising strategies for platforms like Google Ads and Facebook.
Creating and scheduling content for social media accounts to build brand awareness and customer engagement.
Analyzing campaign performance through metrics and making data-driven adjustments to optimize results.
Client Interaction and Business Administration
Working closely with clients was another critical part of my role. I ensured their goals and visions were translated effectively into the final deliverables. I was also responsible for handling business-oriented tasks, such as:
Preparing offers and quotations for web development and marketing projects.
Calculating project costs to align with client budgets while ensuring profitability for the agency.
Managing timelines and deliverables to maintain high levels of client satisfaction.
Skills and Growth
My time at Grafikteam Werbeagentur GmbH allowed me to develop a wide range of technical and professional skills, from full-stack web development to strategic marketing and client management. It was a dynamic environment where I learned to balance creativity, technical precision, and business acumen to deliver successful projects. This experience shaped my ability to work effectively in cross-functional teams and adapt to the fast-paced demands of the digital industry.
